We know how important Search Engine Optimization is to give your posts a fighting chance of appearing in search results. In this post, I'm going to tell you how to optimize WordPress for SEO and give you a simple checklist of some of the items you'll need to work through. I can't stress enough … [Read more...] about How to Optimize WordPress for SEO – An Introduction
SEO
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Slow Blog? Find Out How to Use Google PageSpeed Insights to Check
I've posted previously about why page load speed is so important so I won’t retread those steps here. Suffice to say… it's a VERY important consideration for optimizing your blog for search. Today I'm going to focus on using Google's free tool to measure it. I'll cover how to use Google PageSpeed … [Read more...] about Slow Blog? Find Out How to Use Google PageSpeed Insights to Check
What is First Contentful Paint in Google’s PSI Tool?
If you've been asking search engines what First Contentful Paint is, you've probably been checking your page load speed in Google's PageSpeed Insights (PSI) tool recently and are a bit confused! Don't panic because I'm going to explain precisely: What First Contentful Paint is.How it impacts … [Read more...] about What is First Contentful Paint in Google’s PSI Tool?
Growing Organic Traffic is Like Growing Wasabi – Don’t Believe Me?
Okay this has to be the most bizarre comparison I've made regarding organic traffic… but give me a chance and hopefully you'll see I can justify it! To be honest I'm not the first person make a connection between the challenges of growing organic traffic and horticulture. However, I've yet to see … [Read more...] about Growing Organic Traffic is Like Growing Wasabi – Don’t Believe Me?
What Are Unnatural Links & Why Should You Avoid Them?
It's common knowledge you need links pointing to your blog for search engines to start taking notice of you. Inbound links help to bump your blog posts up the search engine results pages (SERPs) so more people find you when they makes searches. But not all links are equal... there are natural links … [Read more...] about What Are Unnatural Links & Why Should You Avoid Them?
What Does Bounce Rate Mean + 10 Ways to Reduce It
If you're new to blogging you may not have come across this term... but it is important you understand what it is because it can tell you a lot about what your visitors think about you. I'll describe what bounce rate means and explain how understanding it can help you improve the experience for your … [Read more...] about What Does Bounce Rate Mean + 10 Ways to Reduce It
What are Canonical URLs & How Does Canonicalization Help SEO?
If you've read my article explaining what keyword cannibalization is, you've probably come across the idea of canonicalization, which I touched upon. In this post I'll explain in more depth what canonical URLs are and I'll explore the following: What they do.Why they are important.How you can … [Read more...] about What are Canonical URLs & How Does Canonicalization Help SEO?
What is Keyword Cannibalization and How Does It Affect SEO?
Keyword cannibalization is one of those exciting, sensational and click-baity types of terms that SEO marketeers love. I am no exception. But what is keyword cannibalization exactly? When I first heard of it, I imagined a horde of words engulfing one another in a zombie-like feeding frenzy. I … [Read more...] about What is Keyword Cannibalization and How Does It Affect SEO?
How to Ensure Text Remains Visible During Webfont Load
If you've recently tested your page load speed using Google's PageSpeed Insights (PSI) tool you might have had a nasty surprise. There are several factors that contribute to slow page load. One of them (Ensure text remains visible during webfont load) is VERY easy to get over. Firstly I'll … [Read more...] about How to Ensure Text Remains Visible During Webfont Load
What is Organic Traffic & Why is it Important? An Intro to “Free” Traffic
If you've recently started a blog or website, you'll be getting to grips with lots of new concepts. Today I am focussing on the one of the most widely coveted topics for any website owner: organic traffic. If you're not 100% familiar with this, I'll explain what organic traffic is so you're clear. … [Read more...] about What is Organic Traffic & Why is it Important? An Intro to “Free” Traffic